LinkedIn Marketing Case Study
24 Financial Services Leads in Only 30 days
What was the challenge?
Financial Services is one of the most competitive industries for digital marketing. On Google you are looking at $50+ per click and SEO is largely ineffective.
Relying on word of mouth and networking alone, is not a sustainable way to grow a business and ensure there is a consistent flow of sales leads.
A new, innovative lead generation strategy was required for TSD Advisory to reduce cost-per-lead and maintain competitive.
What were the results?
LinkedIn boasts a community of over 700 million business professionals with over 2 new members added every second.
It is the most affluent social network today with average household income over $100,000 and 3 in 4 LinkedIn members are key decision makers.
Bibby Consulting Group’s LinkedIn lead generation campaign delivered highly targeted appointments with medical practitioners and lawyers.
Within 30 days of launching the LinkedIn marketing campaign the Director Ashwin Reddy, had a brand new optimised LinkedIn profile and had 24 leads already.
TSD Advisory was one of the first BT Financial Group licensees that Bibby Consulting Group assisted with LinkedIn lead generation.
We have since worked with many financial services licensee’s and Managing Director Nathanial Bibby speaks regularly at BT Financial Group and Westpac marketing events.
Due to our experience in financial services marketing we get outstanding results in this area and are the preferred service provider for LinkedIn training and marketing services.
Industry: Financial Services
Location: Melbourne, AU