After winning Best Use of LinkedIn in 2019 for LinkedIn Heroes, it was an honour to take home another win this year for the same award.

I had entered two campaigns in the LinkedIn award category for consideration – LinkedIn vs Instagram and Monday Night Live. They both made the finals.

In the end, Monday Night Live took home the win.

Thank you to the amazing judges and the team at the Social Media Marketing Institute for all you do for our industry.

I am particularly thrilled to win this award because it’s judged by execs from the biggest brands in the game. More info on judging panel here.

To be recognised by the best in the business is an honor… And to win two years in a row is more than I ever imagined.

I’m going to put a big focus on the content side of the business in 2021. Our system is the best in the marketplace and I’m excited to see the results.

#MondayNightLive #SMMA2020 #BestUseofLinkedIn


Nathanial Bibby is the Founder of LinkedIn marketing agency Bibby Consulting Group, 2x winner at the Social Media Marketing Awards for Best Use of LinkedIn 2019-2020. Nathanial is the creator and host of LinkedIn Heroes, Monday Night Live & The Nathanial Bibby Podcast. The Social Media Marketing Institute ranked him #1 on the Top 20 LinkedIn Experts in the Asia Pacific region.