Google AdWords Management Melbourne
Search Engine Marketing, otherwise known on Google as AdWords is a form of internet advertising for consumers specifically looking for products and services. Google only charges when a consumer clicks on your ad and visits your website.
Our reporting platform tracks and measures all return on investment including calls, online enquiries, online sales, emails and form submissions. This allows to optimize the campaign to focus on the search terms (keyword) that are actually generating enquiries.
Your Google Campaign Manager will create your campaign from scratch for new Adwords clients. If a client has existing Adwords data, Google will set up campaign using the historical data on what keywords actually have converted over the past few months, so we can hit the ground running. This unique set-up is not offered by any of our competitors. Google themselves will monitor the campaign for 3 months in conjunction with our own Google Campaign manager to ensure clients get maximum airtime 7 days a week. This also allows us to implement more sophisticated call tracking where we use multiple numbers to gather data about who calls after typing their name directly into the search bar, the URL bar and via all referral sources.
It is very easy to eliminate ineffective advertising and focus on only paying Google for keywords that generate customers.
About Your Lead Generation Team
Bibby Consulting Group have managed successful lead generation campaigns for clients in Melbourne, Sydney, Perth, Brisbane, Adelaide, Canberra, Singapore, Hong Kong, and more.
Our team has experience managing lead generation campaigns for businesses in manufacturing, construction, IT, real estate, management consulting, software development, sales, marketing, banking, entertainment, the music industry, the outdoor industry, online media, accounting, payment processing, financial services, B2B products, renewable energy, event marketing, and many more.
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